Mamafeast is a healthy breakfast cereal brand created by NextG Apex Pvt Ltd in December 2020; its product range includes muesli, corn flakes, peanut butter & chocolate spread
A 360-degree retail marketing and branding company, NextG Apex India Pvt Ltd announced pan-India expansion plans for its Made-in-India breakfast range brand – Mamafeast. Created in December 2020, Mamafeast breakfast line is already available in over 25,000 outlets in 30 towns. NextG Apex is all set to expand the business to 200-plus towns and one lakh-plus retail stores by the end of 2023.
Mamafeast’s healthy morning meal range includes corn flakes, muesli, peanut butter and chocolate spread – all high in dietary fiber and vegan protein, but free of gluten and cholesterol.
The Muesli – available in Fruit & Nuts and Nuts Delight variants – is made from whole oats, multi-grains, nuts and real freeze-dried fruits. It provides proteins, dietary fiber and energy. It can be consumed as a ready snack or with hot/cold milk. The Corn Flakes can also be consumed directly or with milk. The Peanut Butter – available in crunchy and creamy variants – and Chocolate Spread (made with hazelnuts and cocoa) are healthy substitutes for butter and are rich in protein and nutrients. These products can be ordered on online retail stores like Amazon, Flipkart and Snapdeal.
Announcing the expansion plans, NextG Apex CEO-Executive Director Amarnath Halember said, “As a brand, our roadmap for Mamafeast is to motivate people to return to nutritious, healthy eating as part of their breakfast routine, or as an any-time-of-the-day snack option that’s quick-to-make and yet healthy. Taking inspiration from our own mothers and the simple, delicious dishes they would rustle up, we have crafted the Mamafeast’s range. All our products are nutritious and come at a price that makes it viable even for middle-class parents to purchase for their children. Hence, it becomes our solemn duty to ensure that the Bharat of tomorrow grows up eating nutritious fare to become strong and healthy.”